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Consumer Engagement on digital medias for branded products and brands
Your part in this survey will contribute to our understanding of the attitudes of consumers to branded messages on beauty products and brands.
31
Questions
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1
Select all of the categories which apply to you and your shopping habits?
*And you are comfortable with stating
Female
18-35
35+
None Social Medias user
Instagram Only User
Facebook Only User
Both Instagram, Facebook User
Beauty Purchases within 6 - 12 months
Beauty Purchases within 3 - 6 months
Beauty Purchases within 2 - 3 months
Beauty Purchases within 1 month
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2
Select any or all of the brands which you are familiar with?
Olay
Le Petit Marseilles
Clinique
Dove
Lancome
Nivea
Benefit
Estee Lauder
Glossier
Deciem (The Ordinary)
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3
How would you define your brand experience with respect to relevant brands in the previous question?
Positive
Satisfactory
Negative
Mixed
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4
Select a category that defines your primary use of social media?
Education, Tips, DIY
Entertainment
Trend Watching
Lifestyle; Beauty, Fashion
Lifestyle; Food
Socialising
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5
Please select Option A
*This is just to ensure you are in a capacity to continue the survey
Option A
Option B
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6
Image Caption; If you know ... you glow. Ya know!
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7
How would you rate your interest in learning about this branded product based on this type of content on social media?
*
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8
How would you rate your interest in re-sharing or reposting about this branded product based on this type of content on social media?
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9
How would you rate your overall Trust of this brand and branded product based on this content?
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10
How would you rate your overall impression of the look and feel of this brand and branded product based on this content?
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11
6. GIVEAWAY Lancome x Chiara Collection Take your chance to win the box Lancome X Chiara Collection. 1. Follow lancomeofficial 2. Like the post
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12
How would you rate your interest in learning about this branded product based on this type of content on social media?
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13
How would you rate your interest in re-sharing or reposting about this branded product based on this type of content on social media?
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14
How would you rate your overall Trust of this brand and branded product based on this content?
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15
How would you rate your overall impression of the look and feel of this brand and branded product based on this content?
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16
Please select Option B
*Just another one to ensure you are in a capacity to continue the survey
Option A
Option B
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17
10. #LipCare for your handbag and your nightstand. Hydrate tint your lips by day with #PureColorEnvy Color Replenish Lip Balm, and deeply nourish
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18
How would you rate your interest in learning about this branded product based on this type of content on social media?
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19
How would you rate your interest in re-sharing or reposting about this branded product based on this type of content on social media?
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20
How would you rate your overall Trust of this brand and branded product based on this content?
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21
How would you rate your overall impression of the look and feel of this brand and branded product based on this content?
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22
What's LiliReinhart's secret weapon for under-eye circles? #cleanfresh hydrating concealer, ofcourse!
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23
How would you rate your interest in learning about this branded product based on this type of content on social media?
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24
How would you rate your interest in re-sharing or reposting about this branded product based on this type of content on social media?
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25
How would you rate your overall Trust of this brand and branded product based on this content?
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26
How would you rate your overall impression of the look and feel of this brand and branded product based on this content?
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27
Image Caption; Natalia wears a full face of Glossier Wild Fig Balm Dotcom, Futuredew, Lash Slick, Niteshine in Platinum Rose, Perfecting Skin Tint + Stretch Concelar in G9, Cloud Paint in Puff and Boy Brow in Brown
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28
How would you rate your interest in learning about this branded product based on this type of content on social media?
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29
How would you rate your interest in re-sharing or reposting about this branded product based on this type of content on social media?
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30
How would you rate your overall Trust of this brand and branded product based on this content?
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31
How would you rate your overall impression of the look and feel of this brand and branded product based on this content?
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